Image Source: Instagram
[Saba Sports News] Michael Jordan and Lakers owner Jeanie Buss recently celebrated the fifth anniversary of their tequila brand, Cincoro, at a star-studded event in New York City. The brand, co-founded in 2019 by Jordan, Buss, and other NBA team owners, has become a major player in the luxury spirits market.
ABC’s Dr. Jennifer Ashton shared a photo of Jordan and Buss at the event, where they posed in front of the Cincoro logo, reflecting on the brand’s rapid success. The celebration attracted numerous celebrities, including Corey Gamble, DJ Siobhan Bell, and Lakers executive Linda Rambis.
Cincoro, launched with the goal of creating a top-tier tequila, has grown in popularity across the U.S., Canada, and beyond, now standing alongside other high-profile celebrity-backed brands like Casamigos and Teremana.