Source: REUTERS/Dylan Martinez
[Saba Sports News] Recently, Chelsea officially announced a partnership with Live Nation, which will become its main partner for the remainder of the 2024/25 season. Due to their shared passion for live entertainment, Chelsea Football Club and Live Nation are excited to connect arts events and sports fans from around the world. This partnership will see Live Nation’s logo appear on the sleeves of Chelsea’s men’s and women’s football kits. Chelsea’s Chief Revenue Officer, Casper Stylsvig, stated: “We warmly welcome Live Nation to the club as our partner. Collaborating with such a globally recognized company will bring tremendous value to the club as we focus on growth and innovation.” Live Nation remarked: “The power of live sports entertainment is key to our business. Although these events typically take place on a stage or field, we hope to play our part through this collaboration with Chelsea Football Club.” Live Nation, headquartered in the United States, is a global entertainment company primarily engaged in planning, organizing, and promoting concerts, music festivals, and sporting events.