Source:REUTERS/VCG
[Saba Sports News] At the ongoing Kumamoto Badminton Masters in Japan, the Japanese women’s doubles pair Shida Chiharu and Higashino Arisa performed exceptionally well. Their domestic debut after forming the pair in September successfully advanced to the round of 16. Since the event is held in Kumamoto, and Kumamon is a highly representative local mascot with immense popularity and approachability, the pair struck Kumamon’s pose to celebrate their victory. Kumamon is not just the mascot of Kumamoto Prefecture but also a globally influential regional cultural symbol of Japan. Its cute image and distinctive gestures are deeply ingrained in public consciousness and have significantly boosted Kumamoto Prefecture’s popularity and economic development. By celebrating with this pose after a local victory, instead of conventional gestures like fist pumps or hugs, the pair demonstrated their familiarity and respect for the local culture. This also helped quickly bridge the gap with the live audience and local residents, making the joy of victory more likely to resonate emotionally with the local audience.