[Saba Sports News] F1 has announced that Standard Chartered will become the official wealth management partner and official corporate and investment banking partner of F1 starting in 2026, through a multi-year agreement. Additionally, Standard Chartered will support the F1 Academy in organizing events exclusively for female drivers, aiming to promote the development of female talent both on and off the track, and to encourage more women to participate in the sport of F1.
In response, executives from Standard Chartered stated that this partnership will closely integrate the thrilling experiences brought by F1 live events with Standard Chartered’s exceptional financial services capabilities. Media observers believe that both Standard Chartered and F1 share a strong global outlook, with highly aligned values in pursuing excellence, precise execution, and continuously creating a positive global impact. The announcement of this partnership comes at a time when the scale of F1’s fanbase and its commercial influence are continuing to grow, with the current global fan count reaching 827 million. Standard Chartered has business coverage in nearly all countries hosting F1 events and will engage over 1.6 billion viewers in the world’s most vibrant markets through rich on-track activation forms, creating a range of exclusive experiences for clients and guests.